With swift and steady steps, Dongfeng Motor Corporation has been promoting the transformation of new energy. In the first half of this year, Dongfeng Motor Corporation has delivered a high-quality "report card" of new energy development: the sales of new energy vehicles reached 493000 units, a year-on-year increase of 27.5%, with a growth rate 21.2 percentage points higher than the industry average.
At present, new energy has become the core engine for Dongfeng to hedge industry pressure, stabilize business fundamentals, and drive high-quality development. Behind it is a structural change in the product matrix, a deep breakthrough in the technological foundation, and a deepening reform of the blade inward.
Every car responds to users' real needs
The transformation of product structure is the most direct manifestation of Dongfeng New Energy's strategic implementation. In the first half of the year, Dongfeng's independent passenger vehicles fully bloomed in the luxury, high-end, and mainstream sub markets, while new energy commercial vehicles accelerated their penetration in various scenarios such as logistics, ports, and trunk lines. In the high-end market, Lantu Automobile maintains steady growth. In the first half of the year, Lantu successively served major events such as the National People's Congress, Davos Forum, and Shanghai International Film Festival, and its brand influence continued to rise. In May, the brand new Lando Mount Taishan X8 hit the market with a bang, positioning itself as the only 300000 class five seat SUV equipped with "three cavity suspension+rear wheel steering+Huawei four laser intelligent driving", with a comprehensive endurance of more than 1500 kilometers, a pre-sale order of more than 50000 vehicles, and a target of 15000 vehicles within 18 hours of listing. The market continues to rise in popularity.
Throughout the first half of the year, Lantu Motors delivered 76264 vehicles, a year-on-year increase of 36%. On the tough off-road track, Mengshi Automobile is building the first brand of luxury intelligent off-road. The Xiangyang flexible production line with a total investment of 10.6 billion yuan has completed renovation and upgrading, and new models will be put into production within the year. Mengshi Automotive products have also successfully laid out in high-end overseas markets such as Switzerland and Dubai. In the mainstream market, Yipai Technology delivered a total of 132857 vehicles in the first half of the year, a year-on-year increase of 21%, outperforming the market in terms of growth rate. Among them, overseas sales increased by 186% year-on-year, driving Yipai Technology products to accelerate their global expansion.
In the field of new energy commercial vehicles, in the first half of the year, the sales volume of Dongfeng commercial vehicles increased by 84% year-on-year, becoming the new sales growth pole of Dongfeng commercial vehicles; Dongfeng Liuzhou Motor has sold a total of 31243 commercial vehicles, a year-on-year increase of 40%; Zhengzhou Nissan's new energy pickup truck sales increased by 242.7% year-on-year. In June, Dongfeng Motor Corporation's sales of new energy vehicles increased by 357% year-on-year. Dongfeng has launched 18 basic vehicle models based on the T1 and T2 exclusive new energy commercial vehicle platforms, covering a wide range of applications including pure electric, hydrogen energy, and hybrid. The D600 intelligent factory, the world's largest single unit heavy-duty commercial vehicle, has been put into operation, integrating 102 "four new" technologies and achieving 100% automation of key welding and painting processes, providing solid production capacity guarantee for large-scale production.
Make technological breakthroughs truly perceived by users
Technological innovation is the hard support for Dongfeng to build product competitiveness. In the first half of the year, Dongfeng made comprehensive breakthroughs in areas such as batteries, hydrogen energy, powertrain, intelligent driving, automotive chips, and manufacturing processes.
From the excellent endurance performance of solid-state batteries in extremely cold environments to the hydrogen fuel cell system winning the only dual certification in China, from being the first to obtain the regulatory "entry ticket" from independent wire control to steadily improving the localization rate of automotive chips - the endpoint of every technological breakthrough of Dongfeng points in the same direction: allowing users to feel at ease and composed every time they grip the steering wheel. In the field of solid-state batteries, the Dongfeng 0.2GWh pilot production line is running stably, and the 350Wh/kg high-energy battery cells have achieved full process localization. The weight of the vehicle's battery pack is reduced by 30% compared to traditional lithium batteries.
In the extremely cold environment of Mohe at -30 ℃, the battery retention rate exceeded 74%, and the pure electric range of the vehicle exceeded 1000 kilometers; At the same time, it has ultra-high safety performance of no fire or smoke when baked at 170 ℃ high temperature. 50 demonstration vehicles have driven over 3.2 million kilometers, and Dongfeng has fully accumulated the entire process of solid-state battery operation from laboratory to commercial demonstration.
In May, Dongfeng joined forces with 18 universities and enterprises, including Wuhan University and Huazhong University of Science and Technology, to form an innovative consortium for the solid-state battery industry, with a clear target for mass production of the next generation of solid-state batteries by 2027. The fast charging field is iterating synchronously, and the 120Ah 4C supercharging core developed by Dongfeng and Xinwangda has been officially put into production. It can complete 10% -80% rapid energy replenishment in 15 minutes, and the battery life exceeds one million kilometers. It has been designated for multiple vehicle projects such as Yipai, Yijing, and Fengxing, and is accelerating its adaptation and promotion to the joint venture sector.
In terms of hydrogen commercial vehicles, Dongfeng has built a full power fuel cell stack matrix ranging from 20kW to 400kW, with a 100% autonomous control rate of key components. On May 20th, the 400kW fuel cell system passed the new national standard 10000 hour durability test, adding to the previous 2000 hour hydrogen marathon authoritative certification - Dongfeng became the only domestic vehicle enterprise to obtain dual hydrogen certification. The T1 new energy commercial vehicle platform released by Dongfeng focuses on four core advantages: low energy consumption, low self weight, fast energy replenishment, and high safety. It is compatible with multiple routes including pure hydrogen, hydrogen electric hybrid, and pure electric, and will provide users with better choices.
In terms of key powertrain, the thermal efficiency of Dongfeng Mach Power 1.5T hybrid engine has exceeded 48%, and the highest effective thermal efficiency of the new generation 2.0T hybrid dedicated engine has reached 45.5%, which is at the best level of mass-produced models with the same displacement.
In the field of intelligent driving and chips, Dongfeng is firmly grasping the "brain" and "nerves" of intelligent cars in its own hands. Leading the establishment of the Hubei Province Automotive Grade Chip Innovation Alliance, DF30 automotive grade MCU and high edge drive chips are being mass-produced, and the localization rate of chips for domestic brand vehicle models has reached 67%; The independently developed "Tianyuan Intelligence" architecture continues to iterate and upgrade, and the Taiji large model has passed the national AI filing, integrating over one billion sets of intelligent driving test data to provide users with a safer intelligent driving experience. Recently, Dongfeng's first mass-produced model equipped with an independent steer by wire (SBW) system has been announced by the Ministry of Industry and Information Technology, meeting the national regulatory requirements for entry.
As the regulations related to online control steering officially come into effect, this means that Dongfeng has taken the lead in obtaining the "entry ticket" and is expected to become the industry leader in the landing of domestic independent online control steering systems.
On July 2nd, Dongfeng Yijing teamed up with Huawei Qiankun to appear on CCTV News' "Extraordinary Step | China's Automotive New Leap" large-scale special live broadcast program, showcasing cutting-edge technological breakthroughs and hardcore product strength through two major segments: the Yijing X9's first real vehicle dismantling across the entire network and the Huawei Qiankun Intelligent Driving ADS 5's first night intelligent driving test across the entire network. Appearance is increasingly becoming an important consideration for consumers when purchasing automotive products.
On March 30th, Dongfeng Motor's Global Design Center was officially launched, and the "Three Kingdoms and Six Regions" global design system was fully implemented. Dongfeng has released the "Oriental Charm" design philosophy rooted in the East and oriented towards the future, deeply integrating traditional Eastern aesthetics with modern automotive industry, comprehensively empowering the iteration and upgrading of new energy vehicle models across the entire range, while providing users with a better consumer experience, promoting the upgrading of Chinese automobiles from product to technology and culture.
Activate the endogenous driving force of new energy development
The transformation of new energy cannot be separated from the support of institutional mechanisms. Dongfeng deepens reforms from multiple dimensions, systematically breaks down institutional barriers, and fully activates new driving forces for the development of new energy businesses. The logic of reform is clear and firm: tilt resource allocation towards new energy and the front line, let those who can hear the gunfire command the battle, and let those who create value share the benefits.
Dongfeng continues to deepen its "4+2" business layout and restructure its "1+N" R&D system, building a specialized and refined new energy business matrix. The passenger car sector relies on Yipai Technology to coordinate the integrated operation of research, production, and sales of brands such as Fengshen, Yipai, and Nano; Unified layout of pure electric, hydrogen energy, and hybrid technology routes in the commercial vehicle industry; Yuechuang Technology focuses on the research and production of high-value new energy components, forming a new business layout of "6+3+N". The R&D system establishes the core logic of "generalization of invisible parts and personalization of visible parts", achieving the organic unity of technology resource sharing and product differentiation innovation.
The assessment and incentive mechanism is optimized synchronously, and salaries, promotions, and resources are fully tilted towards the front line of new energy research and development and marketing. The core members of the vehicle project are promoted to follow the investment mechanism, achieving a deep connection between personal value and enterprise development, and allowing those who create value to share the benefits.
In March of this year, Lantu Automobile was listed on the Hong Kong Stock Exchange through an introduction, becoming the "first stock of high-end new energy vehicles in state-owned enterprises".
In the joint venture sector, Dongfeng Nissan achieved the milestone of producing 100000 new energy vehicles in the N-series in June, breaking the record for the fastest mass production scale of new energy vehicles for state-owned joint venture brands in just 14 months from the launch of the first model. Dongfeng has also signed a strategic cooperation agreement worth over 8 billion yuan with Stellantis Group and Hubei Local Industry Investment Platform, innovatively building a new model of Sino foreign collaboration consisting of "China's three electric self research+European brands+global network". Starting from 2027, Dongfeng Motor will launch multiple new models equipped with Dongfeng's new energy technology.
In the first half of the year, the operating scale of Dongfeng Motor Corporation increased by 15.3% year-on-year. At the Beijing Auto Show held in April, Dongfeng released the "Dongfang Wind 2030" plan, proposing to fully build an intelligent, green and international Dongfeng, an innovative and innovative Dongfeng, and a value creating Dongfeng that serves users. The company aims to establish a "technological, international, and youthful" corporate image, and clarify the strategic goals of global sales reaching 5 million vehicles, new energy penetration rate exceeding 70%, and overseas sales exceeding 40% by 2030. This plan sets a clear path for the transformation of new energy in the "15th Five Year Plan" and the medium to long term. On the road of transformation and development, Dongfeng is striding forward.