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VOYAH COURAGE Global Edition Debuts in Turin, Italy
2024-09-19
On September 12th local time, Dongfeng Motor held the DONGFENG DAY brand launch event in Turin, Italy, where VOYAH COURAGE made its global debut and officially announced the entry of the DONGFENG BOX into the Italian market. The next day, the Turin International Auto Show opened, featuring seven representative models of Dongfeng new energy, including VOYAH COURAGE, DONGFENG MAGE, SHINE, BOX, MHERO I, VOYAH FREE, and VOYAH DREAM, showcasing the overall image of Dongfeng brand and innovative achievements in new energy vehicles, intelligent driving, hybrid technology, and other fields, demonstrating China's leading level of intelligent manufacturing.
Wang Wentao, Minister of Commerce of the People's Republic of China, and Luo Jin, Economic and Commercial Counsellor at the Chinese Embassy in Italy, visited the Dongfeng booth at the Turin Auto Show on September 14th. The staff of Dongfeng booth introduced the basic information of Dongfeng's exhibition, brand product matrix, and the current situation of market development in Italy and Europe to Wang Wentao and his delegation. Wang Wentao gained a detailed understanding of Dongfeng's product types and business development in the European market, as well as the impact of EU market tax rates and competition changes on Dongfeng. He pointed out that Dongfeng Motor needs to strengthen its technical reserves for pure electric and various hybrid models to cope with market challenges with technological strength; To further strengthen risk prevention awareness in external cooperation.
As a heavyweight model of Dongfeng's debut at the Turin Auto Show, VOYAH COURAGE is the first global model created by Lantu Automobile based on a new generation of self-developed pure electric platform. The global version of the car will have an overseas pre-sale price of over 50000 euros, equivalent to about 400000 yuan. The organizers of the auto show organized a convoy to tour the city of Turin, and VOYAH COURAGE was selected as the lead car to lead the parade. During the parade, VOYAH COURAGE's excellent performance won unanimous praise from the on-site audience, and many potential customers actively inquired about vehicle information. At the same time as the auto show, Dongfeng Motor also held multiple representative model test drive activities for high interest media and partners in Europe. The guests were immersed in the beautiful scenery along the way and deeply felt the inherent quality of Dongfeng Motor.
Junfeng Company has promoted this model to regions such as South America, Africa, and the Middle East, and has started pre ordering it. Expected to deliver the car to the user in October.
Wang Wentao, Minister of Commerce of the People's Republic of China, and Luo Jin, Economic and Commercial Counsellor at the Chinese Embassy in Italy, visited the Dongfeng booth at the Turin Auto Show on September 14th. The staff of Dongfeng booth introduced the basic information of Dongfeng's exhibition, brand product matrix, and the current situation of market development in Italy and Europe to Wang Wentao and his delegation. Wang Wentao gained a detailed understanding of Dongfeng's product types and business development in the European market, as well as the impact of EU market tax rates and competition changes on Dongfeng. He pointed out that Dongfeng Motor needs to strengthen its technical reserves for pure electric and various hybrid models to cope with market challenges with technological strength; To further strengthen risk prevention awareness in external cooperation.
As a heavyweight model of Dongfeng's debut at the Turin Auto Show, VOYAH COURAGE is the first global model created by Lantu Automobile based on a new generation of self-developed pure electric platform. The global version of the car will have an overseas pre-sale price of over 50000 euros, equivalent to about 400000 yuan. The organizers of the auto show organized a convoy to tour the city of Turin, and VOYAH COURAGE was selected as the lead car to lead the parade. During the parade, VOYAH COURAGE's excellent performance won unanimous praise from the on-site audience, and many potential customers actively inquired about vehicle information. At the same time as the auto show, Dongfeng Motor also held multiple representative model test drive activities for high interest media and partners in Europe. The guests were immersed in the beautiful scenery along the way and deeply felt the inherent quality of Dongfeng Motor.
Junfeng Company has promoted this model to regions such as South America, Africa, and the Middle East, and has started pre ordering it. Expected to deliver the car to the user in October.